Four best practices for Google AdSense Impressions
Having issues with Impressions? A decline in impressions could be seasonal or the result of changes in your content. So here we talk about 4 practices that can improve your impressions.
- Compare your sites in reporting – If one of your sites starts under performing you should look into 404 errors, server issues, and policy violations.
- Check the trends in your page views – Look into Google Analytics data for your site to see if there has been any change in your traffic. Consider the promotions you’ll be running for your sites, and take seasonality into consideration as well.
- Check your account for any crawler errors – Note that AdSense crawlers are enabled to access dynamic web pages or URLs. I suggest you to use Google Search Console to ensure your site is being correctly crawled and indexed.
- Start using Matched content – Matched content recommendations are based on topic similarity and are personalized for the reader, which will increase your page views per session while gaining you some ads revenue.
These are the 4 recommendation for you to understand why your impressions might be declining.
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